Due to the recent world events, such as the pandemic, businesses are shifting their way of working. Companies of all sizes have been compelled to go online and embrace digital transformation as a result of COVID-19.

Since moving their operations online, businesses have realized how crucial custom software development is to guaranteeing efficient processes. The development of mobile applications and custom software has become crucial to the expansion and prosperity of businesses. The way organizations operate will undergo a dramatic transformation as a result of technological innovation, intuitive user interfaces, and highly sophisticated cognitive capacities.

In order to maintain a competitive edge, businesses must adopt these new technologies. There are a number of options for creating custom-made software, but the most reliable method is to hire a professional custom software development firm. Having a group of skilled programmers and designers on hand makes it easy to put your plans into action and gives your company a boost.

What exactly is a custom software solution?

Custom software development is the process of making software solutions for a unique set of functions, users, or brands. This includes designing, building, deploying, and maintaining the software. A custom software solution, as opposed to commercial off-the-shelf (COTS) software, takes a limited range of needs into consideration.

A tailored software solution is an ideal approach for firms to adjust to the changes in their operations in this “new normal”. For instance, many businesses presently let workers work from home, which therefore reduces face-to-face encounters. Although the businesses are calling back their employees, the majority of them are opting to work from home, if the option is given. Thus, customized software provides a comprehensive solution for all businesses.

In any case, such businesses need customized software development. Software made for remote work will satisfy particular workplace needs and protect privacy without interfering with normal workflow.

A software development firm first evaluates the business objectives and product specifications before developing such software. This helps them figure out what the customers want and what the organization as a whole needs. These specialized dynamic, scalable, and economical solutions make work simpler and help firms remain one step ahead.

What’s the difference between commercial software and custom software?

There are two types of software development that businesses can opt for – custom software development and commercial software.

In the process of developing custom software, a firm contact a person or organization to provide the software solution they need. This might include planning, creating, and putting the full software project into action. However, there are risks associated with this approach since there is no assurance that the project will be completed on schedule or within the allotted budget.

Commercial software development means using programs and solutions that have already been put out on the market by other businesses. Most of the time, they are not too expensive, and their prices include customer service. Commercial programs are made by programmers with a lot of experience and are tested thoroughly before they are released.

Why Should Businesses Prefer Custom Software Solutions?  

For businesses, having software developed specifically for them may solve several problems at once. A custom software development company can cater to a wide variety of needs, or they can create a solution that addresses just one. Custom software companies look at the needs first, then give the job to a team of software developers who build a product later (within a certain amount of time).

On the other hand, businesses that rely on commercially available software will be limited to the functionality available in that program. Not everything can be solved with a single product. That’s why it makes sense for businesses to invest in creating custom software solutions that address their specific problems.

Here let us look at a few more reasons why businesses opt for custom software solutions:

Custom Features 

The fact that it offers a variety of functions is the primary reason why businesses create custom software solutions. Companies can receive the precise software functionality they want by outlining their needs.

For example, using the employee’s position, the number of years they have worked for the firm, and their monthly compensation, custom payroll management software can determine annual bonuses.

The majority of commercially available software would fall short of offering such functionality.

Easy Scalability 

Scalability-wise, custom software applications perform quite well. This makes it easier for a business to make changes to its software and increase its operational capacity as it grows. The company they hired to make software for them will add the features and resources they need to grow.

For example, custom software made for managing projects can be linked to online workspaces when the number of employees grows. Or, if an office opens a new department, custom ERP software can be set up to work with it. It’s easy to add new features, and changes can be made quickly.

Low Cost 

In the long run, custom software is less expensive than commercially available software. Custom software development services are more expensive than off-the-shelf software, thus the initial investments are by no means comparable to commercially available software.

However, the off-the-shelf options are more recurrent in nature and need monthly subscriptions and license payments. On the other hand, custom software items only need to be paid for once.

For example, a data analytics software might charge $300 per month for enterprise use, but custom software wouldn’t have any fees like that. Custom software is used by an infinite number of company owners today, and the only ongoing expense is the original investment.

Building Products with Complete Integration 

Businesses that rely on commercial software face this difficulty more than any other. This program only supports a few integrations, and businesses can’t function well if they have to rely on it for everything. Commercially-made software products tend to be more focused on themselves.

A company that creates custom software will create software with full integrations. The business will identify all of the existing software and incorporate it into a unique software solution. This will save businesses a lot of time and effort compared to using several programs for each task.

Better Data Security 

In terms of security, commercial software falls short of customized software. Data leaks are a critical issue with commercial software since they may occur at any moment.

Custom software can help organizations because it gives them full control over their data and security. Custom software developers use encryption protocols that are hard to break to improve security.

For instance, data breaches are a common occurrence in business social networks, making privacy an issue. With a customized social network, a business may make sure that staff members can connect without worrying about information breaches.

Custom-Built Functionality

By custom-built functionality, we imply that certain software solutions have the features that a business needs. By removing the extras that commercial software provides, which often causes the consumers to get confused.

For instance, adding calendars and tasks for the team may be possible using a time-tracking program. What if a business merely needs a straightforward time-tracking tool to track each developer’s hourly contribution? Then what? When this happens, it’s time for the business to invest in custom software development.

Quality Support & Application Maintenance 

The most significant aspect of custom software is its reputation for offering high-quality support and application maintenance. Ready-made software solutions provide sluggish support and don’t enhance the program until the user specifically requests it.

When a business has custom software, the owner can ask the company that made it to update the app version whenever they want. But this isn’t possible with ready-made software, because the software provider won’t update the software just because a business wants a different version of the application.


Custom software development has become more of a need than a choice for growing enterprises over the years. In order to succeed, businesses must adapt to the needs of their customers and oversee the peculiarities of their operations.

Therefore, whether you’re a start-up, a mid-sized company, or a multinational conglomerate, investing in custom-made software will provide greater returns. It provides you the confidence to compete with your competition and grow your business.

Every organization and every challenge demands a unique solution. We at AppleTech are proficient in providing tailored and top-notch IT consulting services and solutions. For all your custom software development needs, look no further than us.